Tuesday 11 September 2012

Giambattista Bodoni Typography Research

Giambattista Bodoni
Bodoni







Giambattista Bodoni is a very interesting person, taking influences by John baskerville he to wanted to become a typographer. Born 1740 - 1813 he was a dedicated hard worker, from the age of 16 he worked with his father in the family business which was in printing. His dream was to eventually gather enough money to head out for England and maybe get to meet with John Baskerville. Unfortunately he contracted malaria, a couple of days before he would've set out for England. 
The Bodoni type face is very bold, also for that year it was a very modern font. There is some similarity towards Baskerville's type; there has been some vast improvements made. The b in the picture has now a tail along the baseline and everything else has been made a fraction thick in line definition.

Bodoni broke a new era of design from this, from the history of type book I found out that "he did achieve some popularity in Britain". There wasn't as much information on bodoni's carrer. However he had a goal and he saw it to the end and that was the main thing i learnt through reading pages of his life; if you set your self a goal see it through and your dream may be a reality. I like the way the flat serifs work; sort of a twist to make the old new again. As when reading text the weight us shifted to the right hand side; this would be only the capitals. I don't believe that a typeface should be remade in anyway but everything is done by influence and references; so I guess its ok. 

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